|
NEWS RELEASE
For Immediate Release
Crippen Auto Mall Replaces 1,000w Metal Halides with EverLast® 250w Induction Shoe Box Fixtures
Jackson, MI– November 15, 2010 – Car dealership owners incur high monthly utility bills partially due to the importance of keeping their inventory well-lit all night long. Successful car dealerships are located in areas that generate a large volume of traffic, such as major intersections and off freeways. According to the National Automobile Dealers Association (NADA), U.S. dealerships use about 18 percent more energy per square foot than a typical office building.1
When Jeff Crippen, owner of Crippen Auto Mall in Lansing, Michigan, received an energy analysis from Hovey Electric, he decided it was time to swap out his 1,000w metal halides with EverLast® 250w induction shoe box fixtures. "We've calculated the energy savings to be right around $13,000 annually," stated Dave VanTol, Energy Savings Consultant for Hovey Electric. "The new EverLast fixtures will pay for themselves in a little more than a year, and then it's strictly savings for the dealership over the next 10-12 years."
With a virtually maintenance free 100,000 hour lamp life rating, EverLast® Induction shoe box fixtures can last up to 15 years without needing a lamp replacement. "One of the deciding factors in choosing EverLast induction technology was the lack of maintenance needed," VanTol stated. "The new lamps will last at least five times longer than the previous metal halides."
EverLast® induction fixtures utilize a 5000K lamp with a high CRI (color rendering index), making objects and colors appear more vivid, which is a necessity for dealership owners who are trying to promote their products. "The light distribution produced by the new fixtures is great. There are four fixtures mounted to each 25' pole and we've got them tilted at a 45 degree angle to better highlight the dealership's inventory," VanTol said. "Mr. Crippen and his sales staff couldn't be happier with the lights."
EverLast® induction fixtures have been installed by car dealerships throughout the United States, notably Mount Kisco Volvo, NY; Volvo of Danbury, NY; Palisades Volkswagon, Nyack, NY; and Suburban Ford of Sterling Heights, MI. "Hovey Electric is utilizing the Crippen project to show other dealership owners how to keep more of their profits by showing them that there are better options to 400w and 1,000w metal halide lighting," VanTol concluded.
|
